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Refuel with Chocolate Milk

REFUEL WITH CHOCOLATE MILK TOUR RACES TO WICHITA TO ENCOURAGE USATF NATIONAL JUNIOR OLYMPIC TRACK & FIELD ATHLETES TO GRAB NATURE’S RECOVERY DRINK

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The Refuel with Chocolate Milk Tour will host a Recovery Zone at the USATF National Junior Olympic Track & Field Championships on Saturday, July 30, 2011. Athletes and spectators are invited to engage in free activities and explore the science behind refueling with lowfat chocolate milk first hand. Activities to include:

  • Refuel with Chocolate Milk Zone – Participating athletes can enjoy ice-cold lowfat chocolate milk from local dairies at the finish line.
  • Processor Sampling Area – Provide various rolling coolers where processors can sample products, engage and educate consumers on recovery after exercise, driving awareness of the refuel message, and interact with the athletes and their families.
  • Milk Mustache Blending & Photo Area - Low fat white milk and vanilla ice cream are blended together to form the “milk mustache” mixture used for the photo area. Participants are invited to show their best Milk Mustache smile to receive a branded digital photo and lanyard as a souvenir. Each digital picture will be printed on-site for the participants to take home. They will also receive a photo locator number with retrieval instructions if they wish to view their photo online at www.refuelwithchocolatemilk.com.

Lowfat Chocolate Milk is a Simple and Effective Way to
Recover After a Tough Workout

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