Olympic Trials rate big with Nielsen

07-28-2000
Contact:
Jill M. Greer
Director of Communications
USA Track & Field
In Sacramento:  916-922-4700

Sunday's (July 23) final-day coverage of the U.S. Olympic Track & Field Trials, broadcast from Sacramento, Calif., on NBC earned a 5.0 rating and 10 share, making it the second-most watched sporting event of the weekend. Only Sunday's final round of the British Open on ABC, featuring Tiger Woods' historic win, received a higher rating (6.4/21 share).

One ratings point equals 1,008,000 U.S. homes.

Saturday's Olympic Trials broadcast finished with a 2.5 rating and an 8 share, making it the fifth most-watched event of the weekend - ranking it ahead of the Tour de France, figure skating, the Tyson-Savarese bout, and U.S. Women's Open, among other events.