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Craig A. Masback - CEO

Craig A. Masback, 50, is the Chief Executive Officer of USA Track & Field (USATF), the national governing body for track and field, long distance running, and race walking. Headquartered in Indianapolis, the organization has more than 85,000 members throughout the country. Masback is responsible for overseeing programs ranging from youth track and field, to selecting teams to represent the United States at the Olympic Games and World Championships, to administering programs for age 40+ masters runners.

Upon accepting the position of USATF CEO, Masback said, "USATF is open to ideas, open for business, and open to change." Since taking over, Masback has more than doubled the organization's revenues and quadrupled sponsor revenues. In 1999, USATF launched the Golden Spike Tour, now known as the VISA Championship Series, ten elite track meets featuring the world's best athletes with coverage on NBC and ESPN. Since that time USATF has worked with such blue-chip sponsors as Hershey's, General Motors, Verizon, Xerox, Bengay, and SoBe while expanding existing relationships with Visa, Nike, MBNA, and 24-Hour Fitness. Visa Championship Series events and the Olympic Track & Field Trials have featured record crowds and growing TV ratings, including a sell-out of 23,000 spectators a day for eight days at the Olympic Trials, the largest turnout in the 110-year history of the Penn Relays (more than 112,000 spectators in 2004), and a 20% increase in TV ratings for the 2004-2005 seasons.

Before accepting this position, Masback was a senior associate at Wilmer, Cutler & Pickering, a Washington, D.C., law firm, specializing in communications and sports law. Masback was a track and field commentator for NBC at the Barcelona and Atlanta Olympic Games and provided network television commentary for numerous other track and field events for NBC, CBS, ESPN, and ABC over a 15-year broadcast career. Masback was a co-founder of Inclyne Sports, a sports marketing and sports television production company with offices in New York and California. From 1982 through 1984, he worked for the International Olympic Committee in Lausanne, Switzerland.

The 1980 U.S. indoor mile champion and former American record holder at 2,000 meters, Masback's 1979 clocking of a 3:52.02 mile, one of his 30 sub-four-minute miles, ranked him as history's sixth fastest miler at that time. His first sub-four-minute mile was run at the Iffley Road track in Oxford, England, where he was the second man to break the magical barrier. Twenty-four years earlier, on the same track, Roger Bannister's legendary run shattered the four-minute barrier for the first time in history.

Masback is a graduate of Princeton University and Yale Law School. He also attended Trinity College/Oxford University from 1977-79 on a Keasbey Foundation Fellowship and was a recipient of an NCAA postgraduate scholarship. Masback and his wife, Sarah, have a daughter, Grace, and a son, Britton.

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