Director of Entertainment Properties
Adam Schmenk first arrived at the national office in late 1999 and currently serves as the Director of Entertainment Properties. In his current role, Schmenk manages USATF's intellectual properties as well as works with the television networks (NBC Sports, NBCSN, Universal Sports and ESPN) handling business deals and scheduling of all television events both domestically and internationally.
Schmenk, a two-time Emmy winner for his work with NBC during the 2008 and 2012 Olympic Games also leads USATF's efforts to expand its digital video elements, live webcasts and new lifestyle programming, which includes all content on USATF.TV. He heads up USATF Productions and is responsible for the Jesse Owens and Hall of Fame Induction Ceremony, which is held each year at the USATF annual meeting.
Born in Ohio and raised in Stevens Point, Wis., Schmenk attended the University of Wisconsin before finishing flight school at Vincennes University (Ind.), where he earned his pilot’s license before discovering his love for working in sports.
Schmenk currently divides his time between New York City and the national office in Indianapolis. He is an avid supporter of all Wisconsin professional sports teams and was the captain of the 1994-95 USA Junior National Soccer Team while living in Brazil.
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